Published on October 13th, 2011 | by0
UFC Pushes PPV Start Times Back (Where They Belong)
Man oh man, we get that the East Coast is the center of the universe, but it was such a drag for the UFC start times on its pay-per-views starting so damn early! After a seven-month experiment of holding their pay-per-view events an hour earlier, the UFC have decided to revert to the original pay-per-view start time of 10p.m. ET, starting with the blockbuster UFC 141 card this December.
Starting last April, the UFC responded to East Coast fan demand to start the pay-per-views an hour earlier, though the adjusted start time proved bothersome to many West Coast fans, who have swayed he promotion to move back to their original kick-off time of 10p.m. ET.
The start-time move may also be in response to dwindling pay-per-view buys reported over the last seven months.
UFC 141 is still materializing, but has been confirmed by the promotion to take place this December 30 at the MGM Grand Garden Arena in Las Vegas, Nevada.
The card is expected to feature a main event between heavyweight MMA superstars Brock Lesnar and Alistair Overeem, competing in a a five-round, non-title main event. In addition to that match-up, welterweight fights between Johny Hendricks and Jon Fitch, as well as Dong Hyun Kim and Sean Pierson and a light heavyweight bout between Alexander Gustafsson and Vladimir Matyushenko have been rumored for the event.