If you’ve read an article about job searching — ever — chances are you know that 70% to 80% of positions never get advertised. This reality is mega-frustrating when you’re hunting for a new gig. You can hit up desirable employers directly, but the “cold” email method is rife with uncertainty. Is reaching out to someone you’ve never met even worth the effort? Well, yes and no: The counterintuitive trick to cold-emailing employers is to never send a cold email. No matter how clear, concise or witty your message, its likelihood of yielding the desired response — actually, any response — is low. Employers are busy, their inboxes are packed and you’re a stranger. A stranger who is asking for something.
So what do you do? Jess Adamiak is on a mission to help you communicate better. Jess identifies five tips for better chances of getting noticed when “cold” emailing for a job.
1. Identify the Decision Maker
Channel your inner detective. Who calls the hiring shots at your dream employer? (Heads up: It is highly unlikely this person works in the HR department). You want to talk to someone with the power to give you, or help you get, what you want.
2. Work Your Network for a “Warm” Lead
It doesn’t take much to uncover your own personal hidden network — spend an hour spying on your friends’ LinkedIn and Facebook connections, and you might be surprised to discover who knows whom. (Remember, your pals don’t need to be acquainted with the decision maker — they just need to get you one step closer.)
For the rest of the tips, READ HERE. Good luck!