Email a Thing of the Past?

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The first thing you notice when you talk to billionaire Dustin Moskovitz and his business partner Justin Rosenstein is how different they are.

Rosenstein is chatty and articulate. Moskovitz is more reserved and thoughtful.

But they share a passion in their startup, Asana. Moskovitz is, of course, famous for being the co-founder of Facebook. Rosenstein is known as the programming wiz who did Facebook’s “Like” button, among other projects.

Asana is a project management Web app that has become super popular, particularly among tech startups in Silicon Valley.

Like Moskovitz, the app is focused — it is a group to-do/project management tool. Like Rosenstein it is social. Teams communicate with it instead of e-mail.
Story by Julie Bort
Read more: http://www.businessinsider.com/former-facebookers-startup-asana-will-be-bigger-2012-4#ixzz1tQtg8FmB

We’re No Longer Friends. At Least We Now Know Why

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During the holidays, Q101 likes to don a red velveteen smoking jacket (even though, as you well know, it’s been years since we smoked…cigarettes that is), sit in front of the fire, clasp a snifter of cognac, and reflect on our lives, our families, our friends, and the people who have passed through our lives like so many ships in the night.  So many have come and gone from our digital lives, though, its hard to know how or why.  We’ve always been grateful for those who have stayed with us, and even more grateful for those who have greeted us and stayed engaged…but we finally may have a glimpse as to why those who decided to leave us in their digital dust may have chosen to do so.  Check this story out from Gawker.com:

Wondering why everyone un-friended you on Facebook? Most likely it’s because you’re really offensive. But it might be because you’re really depressing!

Yes, Nielsen’s done a new study trying to figure out why people friend and unfriend each other on Facebook, and, well, if you’ve ever unfriended anyone you can probably guess how people answered. The number-one reason for unfriending a person is “offensive comments”—there’s no further explanation, so the time I unfriended my brother for posting a link to a Thomas Friedman column probably counts—at 55 percent, followed by “don’t know well” at 41 percent and “trying to sell me something” at 39 percent.

And then it gets good, i.e., it gets petty: 23 percent of people unfriend for depressing comments; 20 percent for “lack of interaction” (sorry, dead people!); 14 percent for “political comments”; 11 percent for “breakup/divorce”; 8 percent for “don’t like their friends” (you just chuckled in recognition, didn’t you?); “update profile too often” and “they add too many people” tied at 6 percent and “they don’t update often enough” coming in last at 3 percent.

READ MORE HERE, ESPECIALLY IF YOU WANT TO KNOW HOW TO KEEP YOUR FRIENDS CLOSE!

Source:  http://gawker.com/5869673/your-racist-shilling-sad-sack-status-updates-are-why-people-keep-unfriending-you

How can fans help Q101 get on the radio?

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to “Q101.com” <>
date Sat, Sep 24, 2011 at 10:26 AM
subject Re: wanna get Q101 back on the radio?
)

Good Morning Matt,

The response to your question is HELL YEAH! I truly miss hearing Sherman and Tingle in the mornings and from time to time when I was out of school hearing Electra as well. They would always have interesting subject matter to talk about and I loved the music. I have been raised in the culture of rock ‘n roll and heavy metal and all that screams awesome. I feel that alternative has always had a place in my heart and I would love to see Q101.1 back on the radio. I believe that all people should be exposed to all different kinds of music and that even what might be posed as too controversial or too eclectic or even too unknown or uncomfortable like alternative should remain there as a means for people to try something new. As for us folks who love it already I’m sure there are other people that miss it – like 101,000 people that miss it and would like it on Facebook. However, I can never like it on Facebook because I destroyed it due to harassment and too many haters. So the big question is how can I the Facebook hater or anyone else that can’t use Facebook help to get Q101.1 up and running? What is an alternative (haha) way to be active in getting Q101.1 back on air?

Thanks so much for reading my long-winded spiel, XD

Sophia

————————————————–

date Sat, Sep 24, 2011 at 12:58 PM
subject Re: wanna get Q101 back on the radio?

 

Hey Sophia!

 

Thanks for the email.  Really cool.
It’s awesome you care enough to think about this Q101 let alone compose an email.This is what the advertising world and broadcasting world doesnt understand.  We’ve worked in it for 15+ years.
It’s maddening.

The bottom line is, the Facebook mission is one piece of the puzzle.  It’s one example for advertisers etc.
We (Q101) have leverage and negotiating power if we can provide proof of performance from the audience.  That means web traffic, facebook interaction, email club members, SMS subscribers, etc.

The old way that mattered was ratings.  Ratings used to be king.  When Q101 had Mancow, they had ratings.  Then they learned ratings didnt matter, they actually needed SALES.  The sales people went to 7-11 or Lowes and tried to sell Limp Bizkit and Mancow and they say HELL no.  So Q101 dropped both…. and then sold.

So what else can you do?  If everyone does these things regularly, we’ll be able to get on the radio and/or we won’t NEED to be on the radio.

  1. Visit Q101.com everyday (this keeps the traffic steady and lets the world know we’re here to stay)
  2. Spend some time on Q101.com (this demonstrates our audience is engaged and no fickle)
  3. Join our email VIP list (this allows us to tell you about Q101 and share offers and deals.  It also allows us to bring you with to a new dial position if/when the time comes rather than *hoping* you FIND us)
  4. Follow Q101 on all social media. (this is the new way of connecting and it is not going away.  If you can connect on whatever social channels you use, you can be an ambassador of Q101 and on the WEB it makes a HUGE difference)
  5. Use the Q101 sponsored links and spend your money with Q101 sponsors (this is the real game changer.  If our audience uses the businesses who support Q101 *whenever you can* they will continue to support us because they will see it pays off for their business)
  6. Contribute to Q101.com (blog with us, or refer someone you know to blog with us or take pictures, videos and share what your enjoy about chicago, the music scene the station etc)
  7. Download the Q101 App and listen everyday (if you have an android, blackberry, or apple device the app is free)  This shows our listening is strong and further demonstrates our tech savvy audience is mobile friendly.  Mobile device ARE radios.  If you don’t have an Android, Blackberry or iPhone and you want one FREE we’re working on a deal to make that happen.
  8. Listen to the station on your computer everyday at Q101.com (this does 3 things, builds traffic to the site, keeps you connected to Q101, AND keeps the stream listening stats high)
  9. Tell EVERYONE you know (this is why social media is so powerful, but email works, texts work, phone calls work, letters work!  Just tell everyone you know about how much you love the station and the website etc.  People listen to you!)
  10. Come to Q101 events.  (We’re going to be tweeting and emailing about events big and small so if you can stop by please do.  When you do, it shows we have reach and loyalty among our Q101 fans.  This is powerful as you know and sponsors need to see how awesome the Q101 audience is)
  11. Buy Q101 merchandise (this will be the biggest way we pay the bills.  As long as we can pay the bills, we’ll reinvest in Q101.  Right now, we’re paying the bills out of our pockets, and we’re glad to do it.  When we have merch for sale it will be a HUGE help in supporting Q101 and growing.  It also helps spread the word as people will see you WEARING Q101 stuff and it might spark a conversation!)

You asked for it!  lol….

These things seem so little, but it’s the little things that kill!  If we master the little things above we have the power.  When we’re in a board room with the media buyers for Taco Bell, we can show them how AWESOME the Q101 fans are with actual data.  When we’re in a board room with CBS or Citadel, we can show them how Q101 will perform better for them than station X or station Y.  They will be chomping at the bit to get Q101 because they will see what we ARE DOING without a radio signal is beating what THEY ARE doing WITH a radio signal.

This is how the fans win.  Because once this occurs, the fans get the best of both worlds.  The Q101 interactive and event world is really involved and connected, and the broadcast is back on a radio frequency.  Another side effect is, once we master these things together, we won’t need a radio frequency.  We’re working on a way to put a smart phone in every Q101 fan’s hand FREE.  When that happens, you have Q101 in your car, at home, at work, etc….just like before.

Feel free to share this email with your friends.  Mind if I post yours (without your email and last name on Q101.com so everyone can read both?)

Thanks Sophia!

Matt
Partner Q101

Facebookers Freak Over ChChChChanges

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Facebook did it again.  It’s their ball, and they can do what they want with it…but it seems people are a bit frazzled over Facebook’s alterations.  We won’t complain just yet as we’re just so grateful to have gone from 25,000 likes in July, to almost 47,000+ within 2 months!  If you haven’t liked us yet, please do here: https://www.facebook.com/Q101Chicago

We need to get to 101,000 likes…we need your help!  Share share share please!

USA TODAY

The world’s most popular social-media site, which is making a habit of making changes and tweaks with little or no advance warning to its 750 million users, set off tons of dislikes Wednesday, angering many with a redesign that alters the look and feel of its popular profile pages.

News stories under Facebook’s News Feed now top the pages instead of fresh posts from friends. Event reminders such as birthdays and friend requests are squished under a ticker-like function, part of a broader effort to give more of a real-time feel à la Twitter and upstart rival Google+, which opened its invitation-only social network to the public Tuesday. There also are newly designated categories for “close” friends, family, co-workers and others.

Facebook is expected to announce even more changes today at its F8 developers conference in San Francisco, including next-generation media sharing allowing users to more easily share video and music.

Reaction to Wednesday’s moves, however, was decidedly unfriendly.

“What pinhead dreamed up these unneeded changes to FB?” says Don Ross of the Annapolis, Md.-based U.S. Naval Institute, a non-profit association.

“I hate the interface. I hate all the changes,” says Dinah Alobeid of New York. “I just got used to all the recent changes” (a few months ago).

“I feel like I’m now watching a business channel during trading hours of the stock exchange,” says attorney Pamela Schuur of Concord, Calif. “Ridiculous.”

Andrea Meyer, a 46-year-old communications professional from suburban Chicago, was surprised to see the changes when she logged on Wednesday morning.

“I just looked at my stream and felt it was too early to deal with this. Social media is about engagement, loyalty and relationship building. Their tactics don’t support it. … Facebook isn’t playing well with their friends.”

It isn’t the first time. Greg Sterling of Internet consultant Sterling Market Intelligence notes that Facebook has a reputation for redesigns and rollouts that upset users.

“Some episodes of outcry caused the company to backtrack. Others were simply assimilated over time,” Sterling says. “People don’t like change as a rule, especially on sites they regard as fundamental utilities.”

Facebook says the changes were designed to keep users better updated and provide an easier way to see and chat with friends in real time. “Our goal with these improvements is to make it easier for people to keep up with their friends no matter how frequently or infrequently they visit Facebook — and to make sure they never miss important updates,” says Facebook spokesman Jonathan Thaw. “We’re constantly working to make Facebook better. We’re gathering and evaluating feedback on all of our products and will continue to make improvements over time.”

Dave Fleet, vice president of digital at public relations giant Edelman, says users will likely take the latest changes in stride, eventually. “Whenever Facebook makes changes, people react strongly. Historically, the company hasn’t done a great job communicating change. This is another round that people weren’t expecting.”

Google’s advances are driving much of the change at Facebook, says Brian Blau, research director for consumer technology and services at Gartner Group. “There’s a lot of tit-for-tat going on in this emerging social war between Google and Facebook. There’s been a bunch of news this week from Google+, and I expect more” from F8.

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