South Dakota has a really bad meth problem.

So bad that the governor had to create an entire campaign to try and combat it.

This is all a part of  Governor Noem’s $4.6 million budget to combat the meth problem in the state.

While the meaning behind the campaign is all good, the name is… concerning

South Dakota has launched a campaign to combat meth.

With this new logo.https://t.co/u5l7HF7mK9 pic.twitter.com/OvRjkCqlHl

— Mike Baker (@ByMikeBaker) November 18, 2019

Is South Dakota OK? https://t.co/mKfEXQeW9U

— Jennifer Brooks (@stribrooks) November 18, 2019

I think the problem is that the message is falling flat, it isn’t getting people’s attention fast enough. But with one tiny punctuation change, the campaign takes on a whole new meaning and is sure to grab anyone’s attention.

Meth! We’re on it!!