Nothing is sacred anymore.

he Oscar Mayer Wienermobile, the single funniest creation ever, is getting a new name for the first time since its debut in 1936. Going forward, the sausage-shaped vehicle will be known as the”Frankmobiles”. According to the company, “Debuting this week, the fleet of six vehicles feature bun-derful new elements, including saucy exterior decals, Frank Whistles (formerly Wiener Whistles) and a newly renamed class of Hotdoggers behind the wheel — now known as Frankfurters,” the company wrote in a press release.”

This is now the wiener-equivalent of the Sears Tower.