Mattell, the company behind the Barbie dolls announced this week they are adding more diversity in look and style to their upcoming dolls. The new male dolls will feature a variety of different body types including one many speculate is a ‘dad bod’ and of course, a doll in tank top with a man bun. Is that last one going to be in line for beer at Lollapalooza?
Another point that’s worth noting in these new updates is ethnic diversity which is a positive thing for children to learn when playing.
According to a report in USA Today, Mattell will release 15 new types of Ken dolls with the new looks. it is the biggest update to long running doll line in 56 years. The new toys will be available on July 8th. “By continuing to expand our product line, we are redefining what a Barbie or Ken doll looks like to this generation,” said Lisa McKnight, senior vice president and general manager of Barbie.
Comedian Amy Schumer was set to play the roll of the doll with it all ‘Barbie’ in a live action film earlier this year, but she dropped out in March. The planned movie is set to be released next Summer.
On her Comedy Central series, Schumer spoofed the doll toy craze with a sketch that our Moms would likely describe as ‘inappropriate’.